Will Comet become the new “NIKE” of India? | GrowthX Wireframe

✨Join GrowthX : https://growthx.cc/growthx-member The Indian sneaker wave is on a rise. The industry is expected to get to the size of ₹21,000 Crore. And Comet is one such desi torch bearer of this wave. With a valuation of more than ₹160 Crores, this company is crushing the mass-premium category like noone else. Watch the video to dive deep into this interesting one-year-old startup and learn more about the sneaker space. GrowthX is a private club of 4,000+ members who lead product, marketing, and growth at companies like SarvamAI, Apple, Zepto, Microsoft, Google, Zerodha, Netflix and Freshworks. CXOs, VPs, ICs — all united by one obsession: compounding their career & company’s growth. Our members get access to — - 4,000+ member online private community - In-person monthly events across India - $100K worth credits from top brands - All self-paced learning programs - Live weekly learning with CXOs - Career Hub for interviews - Access for 12 months Follow GrowthX. https://linkedin.com/school/growthxclub https://instagram.com/growthx.club https://twitter.com/growthx_club Timestamps: 00:00 - Intro 01:30 - History of Sneaker Wave & Drop Culture 03:29 - One SKU Masterstroke 06:22 - Affordable Positioning 09:01 - Building Cult Communities Access GrowthX Membership: https://growthx.cc/discover