SRM Ramapuram Makes a World Record Attempt to Promote Sustainable Fashion and Textile Upcycling

In a student-led initiative promoting sustainable fashion, textile upcycling and responsible consumption, SRM Institute of Science and Technology, Ramapuram, Chennai, has attempted a world record in creating a 7,000-metre-long braid using pre-loved textiles, involving the participation of over 700 students. The initiative is aimed at upcycling about 700 kgs of discarded clothing obtained from landfills and demonstrating how creative reuse can contribute to a more sustainable future. The world record was attempted in the presence of Ms. Lotty Hill, Director, International Partnerships, Youth United Council of India UK President and World Youth Book of Records, Mr. R. Vimal, National General Secretary, Youth United Council of India, Ms. Anisha, a representative from Goonj, Ms. Mridhula, an Advocate, and other distinguished guests from organisations committed to youth engagement, international partnerships, social responsibility and sustainable development. Students from the Department of Fashion Designing, Faculty of Liberal Arts and Business Studies, worked collectively to prepare and connect the textile braid, showcasing the power of teamwork, creativity and resourcefulness in addressing the growing challenge of textile waste. The completed braid will be donated to Goonj, a national Non-Governmental Organisation (NGO) that works on community development and the reuse of materials. The textile will be used to create products such as bags and mats, highlighting the potential of upcycling to add value to discarded clothing while supporting community-oriented initiatives. The objective of the initiative is to raise awareness about the environmental impact of textile waste and the importance of extending the life cycle of clothing. By encouraging the reuse of pre-loved garments, the programme has promoted circular fashion, resource conservation and responsible consumption. Through this hands-on activity, students gained practical exposure to sustainable textile prac