pov: you're 20 y/o and launched your dream fashion brand...

In this week's video, you'll come with me to my very first studio campaign shoot for Layers The Label, the brand I've been dreaming about my whole life. You'll see the vision board that started it all, meet the silk scarves from Study 01: Presence, and get to know the incredible team who made this day happen. I'm also sharing a look back at our beach campaign, what "the science of fashion, as art" really means to me, and a little secret that almost every brand uses on set. Finally, some camcorder moments, behind the scenes vibes, and a first look at the campaign photos. Thank you for being here for the beginning. Shop the collection layersthelabel.com All socials - @taylorjoypaul @layersthelabel 0:00 Intro 0:32 The Vision Board 1:02 What We're Shooting 1:53 Meet the Team 2:42 Where It All Started 3:56 Fashion as Art 5:16 The Secret Every Brand Uses 7:06 Camcorder Moments 7:54 Behind the Scenes 8:10 Goodbye for Now