From Dreams to Designs: Geethika Kanumilli decodes Designer Label Industry || Telugu Podcast| Ep #8

🔌 Tech & Gadgets → https://link.amazon/B0f86NhJD 👗 Fashion & Beauty → https://link.amazon/B08IBPPAC 🏠 Home Essentials → https://link.amazon/B04lZvVLC 🧸 Toys & Kids → https://link.amazon/B07ieFg3w Join Geethika as she shares her remarkable journey from pursuing dreams at NIFT to creating a renowned fashion label. This engaging discussion covers her early inspirations, the bold leap of dropping out, and the relentless effort it took to build a brand that stands out. Learn about the art of pricing, the evolving role of PR in fashion, and the behind-the-scenes challenges of managing a growing team and systems. Whether you’re an aspiring designer or an entrepreneur, this conversation is packed with insights, lessons, and inspiration to fuel your creative journey. Guest: Geethika Kanumilli (Fashion Designer) https://www.instagram.com/geethikakanumilli/ Host: Anusha Pilla https://www.instagram.com/anusha_pilla/ Timestamps: 00:00 Glimpse 01:33 Intro 02:30 Early dreams, a journey from NIFT dropout to launching her own fashion label 10:40 Timeline: How long did it take her to establish her label after leaving NIFT? 19:15 Evolution of pricing: How did she determine pricing in the early days, and how has it changed over time? 23:10 Geetika’s perspective on pricing strategy 24:55 The role of PR in shaping designer labels 27:19 Geethika’s most cherished milestones 28:20 The source of her relentless passion and drive 29:40 What sets Geethika’s label apart in the fashion space? 34:25 Summing up her label in three words 35:00 A decade of transformation: The evolution of brand PR and business 39:55 Advice for aspiring designers and entrepreneurs in the fashion industry 43:00 Lessons learned in team management: Leading a 50-member team and establishing structured systems 47:05 This or That: A quick-fire segment 52:53 Final reflections and closing remarks Direction & Supervision: Akarsh Ponnala Executive Producer: Anil Prattipati Editor : Arun Public