Can ADAPTIVE FASHION go MAINSTREAM?

Adaptive fashion represents a transformative shift in the fashion industry, creating clothing that prioritizes accessibility, comfort, and inclusivity. At the forefront of this movement is Victoria Jenkins, the visionary designer behind Unhidden, who has challenged traditional industry standards to craft innovative garments tailored to the needs of people with disabilities or temporary impairments. As the first adaptive brand to join the British Fashion Council and showcase collections during Fashion Week, Unhidden has made history. With thoughtful design modifications such as hidden zippers and easy-access features, adaptive fashion is becoming more practical and wearable. Notably, the collaboration between Unhidden and Primark, which launched a 49-piece adaptive collection, marks a significant step towards mainstreaming inclusive fashion. The future of fashion lies in its ability to accommodate a diverse range of needs. Through the work of designers like Victoria Jenkins, the industry is evolving to embrace a broader, more inclusive definition of style." I link di Istituto Marangoni: 💻 https://www.istitutomarangoni.com/ 📸 https://www.instagram.com/istitutomarangoni/ 🎵 https://www.tiktok.com/@istitutomarangoni 👩🏼‍💼 https://www.linkedin.com/school/istitutomarangoni/ 👉 Contattaci qui: info@istitutomarangoni.com